To tell the evolutive course of the company, 76 Industrial Graphics Evolution has ideated the project #Industriart!
The event, which took place on 12nd of September at the Reggio Emilia Technopole, has seen a confrontation between 6 local artists coming from different worlds (illustration, design, graphics, painting, tattooing) and 6 key clients of 76 (Argo Tractors, Agco, Cifa, G3 Toyota Handling Materials and Simai).
The daily objective? Creating innovative texture that may become “customized vehicles” for clients!
In this creative phase it has been realized a concept that, in a second moment, will become a real “dress” for decorating a vehicle of the clients.
“When Industry meets Design”, the daily slogan, has fully represented the 76’S DNA, characterized by two souls: Industrial and Design!