It is already every year’s tradition that in the setting of Reggio Emilia’s Tecnopolo, #INDUSTRIART is held, a 76 Industrial Graphics classic event in which a selection of the most important players in the agricultural and construction equipment industry came together to collaborate with artists, bringing their visions to life eventually.

Companies such as Argo Tractors, CIFA, Dainese and Toyota pushed the boundaries of design and innovation to create unique graphics.
The goal was to generate ideas for serial productions, unique or limited edition products, and even range restyling.

A special thank-you note to all of the day’s protagonists: Erica Bugli, Edoardo Fantin, Fabio Leonardi, Alessio Sormani, Pietro Tranchellini, Marco Tosin, Stefano Zaccaria, Maddalena Beltrami, Pamela Cocconi, Giovanni Pennucci, and Paola Rosi.